Impact of Cauvery Calling

Impact

Cauvery Calling will support farmers to plant 242 crore trees in Cauvery basin, across Tamil Nadu and Karnataka.

Soil: It will replenish the soil’s nutrients and carbon content. The increase in green cover will bring land under tree shade. This will play a pivotal role in transforming the soil quality, allowing it to absorb water and making it fertile again. This will revive the river ecology and also improve the farmer’s economic situation.

River: It will increase water retention in Cauvery basin by an estimated 40%. When the land is under shade, organic material in the soil builds up. Soil will then retain water and allow it to percolate underground, which then feeds the river throughout the year.

Farmer: The presence of trees provides valuable services on farmland, which means better harvests and more income for the farmer.

Isha’s Engagement With The Environment

Rally for Rivers - Supported by over 162 million people, Rally for Rivers is the world’s largest ecological movement today. Rally for Rivers provides a comprehensive solution to save India’s rivers, and is unique in its structure as a primarily economic program with a significant ecological impact.

Project Greenhands - Project GreenHands, pilot project of Cauvery Calling is a grassroots ecological initiative, awarded India’s highest environmental award for taking corrective measures to increase the green cover, restore soil health and manage natural resources appropriately.

Sept 2019

In September, Sadhguru will lead a two-week bike rally. Sadhguru will ride from the Cauvery’s source at Talakaveri to Thiruvarur and conduct several large scale events at major cities, as well as hundreds of smaller events at towns and villages along the Cauvery.

Jul 2019

Cauvery Calling is officially launched to plant 242 crore trees to revitalize Cauvery river and help farmers.

Mar 2019

The state of Maharashtra approves the Waghari River Revitalization project in conjunction with Rally for Rivers, and sanctions 415 crores.

Feb 2019

Rally for Rivers is given the National Water Award by the Government of India, for the Best Educative/Mass Awareness Effort.

Aug 2018

The government of Maharashtra gives an in-principle approval for the DPR for the Waghari River project.

Jul 2018

The Detailed Project Report (DPR) for the Waghari River Revitalization project in Yavatmal, Maharashtra, is officially submitted.

Jun 2018

NITI Aayog makes a nationwide policy pronouncement and sends an advisory to all 29 states in India for river revitalization, recommending speedy implementation.

Apr 2018

The Nadi Veeras receive intensive training in various relevant aspects, from national level experts and resource leaders.

Mar 2018

United Nations invites Sadhguru to the launch of “The Decade of Action for Water”, World Water Day 2018.

Feb 2018

NITI Aayog formulates a "Program for Action" to revitalize Indian rivers, which is submitted to the PMO.

Dec 2017

MoUs signed with 6 states for river revitalization. Over 100 Nadi Veeras join the team, pledging three years to the movement.
Sadhguru is invited as Chief Guest to the Global Landscapes Forum in Bonn, Germany, to share the astonishing success of the Rally for Rivers movement with Erik Solheim, Head of UN Environment.

Nov 2017

Prime Minister notifies expert group under the CEO of NITI Aayog. A Rally for Rivers Board with prominent experts is formed, and has its first national meeting.

Oct 2017

The Rally for Rivers campaign culminates in New Delhi. Sadhguru hands over the River Revitalization Draft Policy Recommendation to the Prime Minister.

Sept 2017

Sadhguru leads the Rally for Rivers movement across India, supported by 162 million people and the united will of governments in 16 states across the political spectrum.