“Gramotsavam is an effort to bring back the spirit of Bharat by making everyone’s life a little more playful. To play is the highway to Physical, Mental, and Social Health.”
VISION BEHIND
Gramotsavam
Over 60% of rural India is of working age, yet it faces challenges due to unviable agriculture and non-inclusive growth. The rural youth find themselves engulfed by abject poverty and succumb to addictions. Isha Gramotsavam is an endeavor to rekindle the rural spirit and bring back the celebratory mode in the rural community.
Through sports and an elaborate display of rural culture, Isha Gramotsavam has become an effective tool to transform society by helping villagers stay away from addictions, breaking caste barriers, empowering women, and reviving the resilient rural spirit.
How Sport Has Transformed Lives
KEY COMPONENTS
Volleyball, throwball and kabaddi matches are played at the cluster, division and state levels over several weeks.
The Grand Finale is a two-day celebration of sports, featuring the semifinals and finals of each sport.
Rural culture, dance, music, arts and cuisine are an added attraction at the event.
CELEBRITIES
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TALES OF
Transformation
Awards & Recognition
Awarded Government of India’s Rashtriya Khel Protsahan Puraskar in 2018
Partnered with UNICEF for the 2018 edition
Recognized as a National Sports Promotion Organization by Ministry of Youth Affairs & Sports, Government of India
Special consultative status with UN ECOSOC since 2007
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