Cauvery Calling continues to fire on all cylinders as activities on various fronts have been happening full throttle on the ground.

The nutmeg farmers were trained by the FPO and given exposure visits to different institutes to improve their knowledge of processing and marketing nutmeg. They even met directly with buyers and closed the deal directly, eventually setting up collection centers and organizing the aggregation of produce, packaging, and transportation. The farmers acknowledge that they would have been unable to sell at these rates as individual sellers, demonstrating the power of the FPO model.

Over 40 leading media houses joined Save Soil – Cauvery Calling in New Delhi as the project shared its impact and the humongous scale. The press conference highlighted how restoring soil health through tree-based agriculture can improve farmer livelihoods.